Sawiya is a new organization with equality between genders being the core value.
Sawiya believes that equal work should be compensated with equal pay as this is basically the way it should be.
The launching campaign focused on highlighting the inequality between men and women in the workplace today.
The core campaign focused on inspiring women to demand their rights.
The reminder campaign consisted of typographic posters motivating women to claim their powers back
Social Media
Website & Mobile App
Promotional items
Office space
Merch animation
Activation Booths
Stationary & Leaflet
